This editorial was done quickly; mostly to try and take advantage of the fact that it sounded like a lot of people were stuck on this editorial, thus another first or second place was there for the taking.
The illustration is done in acrylic paint, except for the outlines that are ink. I purposefully watered down the green on the dress in an attempt to make it appear more like silk.
My initial idea was completely different and was to reference the night and day cartoon (that promoted 3D TV if I remember correctly). Two figures would have their backs to each other as if just had a row. Instead of clothes, the figures would have scenes of fields etc. One would represent morning, the other, night. However, I felt that idea a bit lacklustre and too pedictable.
So, this idea, much like the Roger Moore editorial, came from re-interpreting the title. Here we see a man considering the purchase of a dress. It could be innocent, a gift for his wife, but read the title: "Can you make yourself the person you want to be?" - suddenly this man appears to be going through a turbulent time in his life!
I was worried when I submitted this editorial that it did not clearly communicate the article itself, but felt that it was too funny an idea to pass up.
You may notice that the version handed in is a print out. This is because I did this on the back of another piece and I cannot show both sides at once.
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